We’re just as unsure as you, so we did both. BUT there’s a lot more high vis wolf so I think that’s who we really are. Damn, just had a nice little break through. Thanks for talking through that with us! Check out the July 2024 new releases.
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UPDATE: Jersey and Hoodie are exclusive items, once they sell out they are NOT going to be restocked. Tees, Long Sleeve and Hat are now available via PREORDER and will ship mid July.
Check out the collection:
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Ownership is hopeful the players will compete with the same tenacity, and viciousness and their namesake. First merchandise is presented here by team partner Lifetipsforbetterliving.
Check out this year's entire collection.
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We were tasked with handling the merch for this night and we couldn't do this without our good friend and artist, Francisco Reyes, Jr. He was a perfect fit for the job, not only because his actual name translates to “Kings,” but because he’s an extremely talented Mexican American Angeleno. Here’s some photos from lifestyle shoot with some friends to show off the collection.
Take a look at these fantastic pieces of art. Apparel was available in the TEAM LA STORE at the Kings arena when doors opened, but they sold out FAST! Great news is that the Team LA Store (official merch store for the LA Kings) is doing an ONLINE PREORDER until April 16th at midnight. Once the preorder window closes, the merch will NOT be remade so be sure to share this collection with your buds. Friends don't let friends miss out on VG x LAK gear, especially specialty collections.
***WE WILL NOT BE SELLING MERCH ON OUR WEBSITE.
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Immerse yourself in the vibrant convergence of hockey and culture as part of the LA Kings 2023-24 Filipino Heritage Night! Join the LA Kings in the celebration of Filipino Heritage and embrace roots in an unforgettable evening that blends the excitement of a Kings game with the richness of tradition.
As part of the Kings special game over the weekend, we're proud to introduce the KINGS X VG X FILIPINO HERITAGE Collection designed by local artist DJ Javier. This collection represents the fighting spirit of the Filipino people mixed with the LA Kings energy and attitude. Take advantage of the opportunity to pre-order these event exclusive and limited edition items, ensuring you have a piece of this unique celebration to cherish.
Select styles available for preorder. Visit the Team LA Store website for all preorders. Window closes 3/12/24 at midnight.
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Stay tuned for next seasons Hockey Night's. We will be sure to announce the dates as soon as possible and launch ticket packages right away. Maybe we even toss in an Ontario Reign Hockey Night??? We're already looking forward to it!
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All Star Weekend just happened in Toronto and I figured I’d bring you on a little journey if you weren’t there. I was lucky enough to bring my son with me again this year to Toronto (he was able to attend the Vegas All Star Game as well) so between Chris Glass, Hammer and the two of us, there were plenty of laughs, LOTS of coffee and we kept our mascot search in full effect for all three days.
After a red eye into town Wednesday night/Thursday morning, we got a quick nap and hit the Gretzky’s Basement pop up, Mitchell & Ness pop up and of course our Ebbets Field Flannels collab pop up. It never gets old seeing VG product live and in person at retail. I was blown away at the presentation and excited to see staff wearing our gear too!
While walking through the Ebbets x VG pop up, we were SO excited to also run into our friends at Oxford Pennant. Dave and Brett took care of Mark (my kid) and got him dialed in with a beautiful (and custom) Bruins piece for his room.
We hurried over to Scotiabank and watched the draft, some women’s hockey, met up with my friend from Tim Horton’s and made sure to make our way over to the Fan Experience to meet up with Stanley.
I’m sure we probably slept in there somewhere as well, but day 2 started early with some more Tim Horton’s and a trip to the Hall of Fame. I had never been before and was absolutely blown away at all the memorabilia. Our friend Stanley was there again, and Hammer got a quick pic before he had to start signing autographs again. All in all, I could have been done here for the day – there wasn’t nearly enough time to see it all. There were jerseys and sticks and everything in between from so many games I’ve seen and heard of and to see it all in one place was remarkable. I can’t believe they change it out all the time too.
From the Hall we went to the skills competition and my mascot journey continued. I was lucky enough to run into some long-time friends and meet some new ones.
I really enjoyed the new format where you had to compete in a bunch of different skills events to get a winner. I also was not surprised one bit to see Connor win the thing – I don’t care who your favorite player is, he’s THE BEST and was dominant. If I had to change anything from it, I would love to have seen the goalies out there more – it would be fun to see them race, fun to see them get shot on more and maybe a little more “drama” when they were picked to be shot on. But overall, it was fun and exactly what the weekend is supposed to be – seeing player personalities.
We hit the end of night party/dinner and met up with buds from around the league, ate some really tasty snacks and then got to bed super late (again) knowing the next day was going to be action packed.
Saturday morning we actually had a couple meetings and then got back to playing. We hit the All Star Game and I kept looking for mascots and enjoyed the 3 on 3. I FINALLY ran into Gritty but he wouldn’t stop so the pic was blurry. That being said, it almost had to be - everything about him is chaos so getting a blurry pic seemed super fitting.
All in, I was lucky enough to get pics with a ton of mascots, watched some fun hockey and we capped it all off on Saturday night with dinner at an amazing restaurant, Sugo, with a certain NHL All Star from Anaheim and his whole crew.
Knowing this is the last All Star game for a couple years, I’m glad we got out there to experience it. The fan experience was great all weekend – there were so many parties and pop ups and shops happening and the feel of the city was so different from what we see in Orange County.
]]>At the roots of our brand, our main goal is to watch hockey with friends. That’s it. Pretty simple folks. This past week we were able to watch an NHL game with a couple hundred of our closest friends, then go for a stroll on the ice together. This is an event we’ve started doing a few times a year in Anaheim and constantly look forward to the next. (How’s March 3rd in LA sound?) Take a peek at the fantastic time we had and get yourself ramped up on the next one…
Hope you can join us next time at Honda Center next season OR join us on on March 3rd for the LAK vs NJD game! Ticket packages will be available HERE!
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In the world where hockey's heart beats to the rhythm of hard-fought battles and post-game handshakes, two iconic brands - Ebbets Field Flannels and Lifetipsforbetterliving - have joined forces to celebrate the enduring spirit of the sport. This collaboration transcends mere apparel and headwear; it's a testament to the shared values of resilience, respect, and the unspoken code that binds the hockey community.
Embrace the legacy, wear the spirit, and join Ebbets Field Flannels and Lifetipsforbetterliving in celebrating the indomitable force that is hockey.
The Ebbets Field Flannels X Lifetipsforbetterliving collection is available NOW online and in select Lids stores.
The Steelheads are easily in the top favorite logos and we're thrilled to work with them for some special collaboration merch that is available online* AND in the Team Store at the Idaho Central Arena during home games. For those in the Boise area, the next home game is TONIGHT 1/6/24, but the schedule for the rest of the season can be found here.
Check out some of the pieces in the collection we released a while back. Some designs have already sold out so be sure to snag any gear before it's too late.
*current ISH designs are only available at the Idaho Central Arena ISH website here
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As part of the Kings special event, we're proud to introduce the KINGS X VG X JAPANESE HERITAGE Collection. Take advantage of the opportunity to pre-order these event exclusive and limited edition items, ensuring you have a piece of this unique celebration to cherish.
Select styles available for preorder. Visit the Team LA Store website for all preorders. Window closes 1/2/24 at midnight.
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Renewals to our puffy vest and jacket were due so those bad boys are back in business with a fresh look for the year. The most comfortable beanie in company history also drops with two colors annnnd TWO SIZES!
Last but certainly not least…the new backpack you’ve been dreaming about but weren’t sure when it would actually materialize in your fully alert state. Well, here it is! We’ve been building it for the back end of the year and it showed up just in time.
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We kept it moving celebrating St. Patrick’s Day in LA, Vegas, and of course with our friends at the Ontario Reign. Speaking of the Reign we’re in our sophomore season as the clubs official merchandise provider both in arena and online. We’re having a great time working with them and they’ve become some of our best buds in hockey. We were so proud to cultivate relationships at the NHL level, AHL level, ECHL level, and now even some amazing high school teams!
We dug a lot deeper on our golf line and were so excited to start elevating our product line there. We released a variety of polos, tees, hats, accessories, and our very own Polar Ron made his golfing debut.
We saw incredible support from our friends in music…from Jelly Roll to Gaslight Anthem, Better Lovers to Jared Hart, and Rancid to Bayside it’s safe to say a VG playlist is the most interesting and we’re so proud of that.
Unfortunately the year wasn't all positive…we grieved the loss of our friend Nic Kerdiles. He was an incredible young man who was developing an amazing life after hockey and our hearts still hurt for his family. He’ll be with us forever. We gave our love and support to our friends in Maui with a tee/fleece. We were incredibly excited about the VG community coming together to help.
We dropped our first hot sauce ever with Infinity Sauces using maple syrup from the Carrick Brothers. It’s an insane item we love so much.
We’re wrapping up the year in the most fitting way. As a split squad heading to LA, Anaheim, and Seattle to support all of our current projects. We had a great year and couldn’t have done it without the VG community. There’s been days where we’re running low on energy/inspiration and sharing a conversation with a VG bud will fully juice us back up. For that we’re forever grateful. Can’t wait to crush 2024 together and continue making the best hockey apparel for the best people in the world. Thank you…
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The best part? You can now purchase 2023-24 VG x Indy Fuel merch on their website and have it shipped to you OR you can purchase during home games at the arena.
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We never did a crazy thing in our life until that night…anyways Game ON!
The VG community has been DEMANDING we bring back our Stan Mikita Donut gear. The time has FINALLY COME! We're happy to announce the new Chicago Collection is available now, including a collab with the incredible Mikita Family.
As part of our partnership with the Mikita Family, a portion of all Stan Mikita 23 proceeds will be donated to the Stan Mikita Hockey School For The Deaf And Hard Of Hearing. Join us in this great opportunity to share the sport of hockey.
]]>On November 18th we’re hosting longtime friend and collaborator Gustavo Jaimes for an incredible night of art and friendship. One night only. Do not miss out!
]]>BLOG BONUS: show any VG employee this blog at the event and receive a free gift to say thanks for reading out blog post.
Get directions here.
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Here's a few of our favorite moments...hope you can join us next time at Honda Center on Jan 21st vs NYR! Ticket packages will be available for sale on 12/1.
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Here’s the official OFFICIAL press release…
FOR IMMEDIATE RELEASE
WEDNESDAY, NOV. 1, 2023
After opening PHLY in September, the company’s fourth stand-alone network, ALLCITY now launches network five with the addition of the ALLCITY National Network starring familiar names across three separate leagues.
The company announced on Wednesday the launch of the new network which includes a daily NFL show, NHL show, and NBA show to start. According to CEO Brandon Spano, the ALLCITY MLB show will be announced prior to Spring Training in early Q1 with the college football announcement coming soon after.
HOSTS AND SHOWS
The ALLCITY NFL show will be hosted by Brian Baldinger and Anthony Gargano, streaming live daily from Baldinger’s office at NFL Films. The show will be produced on location by ALLCITY producer Andrew Frazier.
The NHL show, titled What Chaos! Will be hosted by Pete Blackburn and DJ Bean from the newly finished studios that were built in Boston by ALLCITY Network for the daily hockey show. The show will be produced on location by ALLCITY producer Shawn Depaz who worked at ALLCITY’s PHNX network for two years prior.
The ALLCITY NBA Show will be hosted by Tim Legler and Adam Mares, remotely, as Leglar travels around the country between NBA cities. The show will be produced by ALLCITY producer Emma Clark who worked at ALLCITY’s PHNX network for 12 months prior.
Unlike ALLCITY’s local networks which distribute all shows from one city-specific Youtube account, each of the national shows will be presented on their own YouTube accounts while also having their own podcast feeds and social channels.
The network will launch with DraftKings, Shady Rays, and OllyPop as the day one ad partners but VP of revenue Jon Riskin expects as many as 12 new ad partners to join the network in the first 90 days.
ENJOY!
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We couldn't have gone with a better model for this collection. The model in these photos for the collection release is Emilio Jaimes, Owner of La Herradura Western Wear in Anaheim, California. He was photographed by his son and VG hall of famer, Gustavo Jaimes.
Time to saddle up, caballero! Enjoy.
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We are heartbroken by the devastation in Maui from these fires, destroying homes and the livelihood of so many people. There's so much destruction and feelings of helplessness as we know so many residents and businesses will have to start from scratch. When this type of tragedy happens, our VG community has always come together to help support. We've designed an amazing Maui Hockey Club piece and are going to put it up as a pre-sale and then donate 100% of the proceeds to the Maui Food Bank to make sure we're helping where we can.
Thank you for supporting this cause and we hope to see the Maui community rebuild and come back stronger than ever.
- Hammer, Brian & the VG family
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This coming Friday, we will be highlighting some of the shelters and adoption programs Pucks for Pups works with and how you can help. There will be a few special dogs from the organization that will be joining us for the event and we encourage you to bring your pups as well! Grab you friends, your fur friends and head on down to VGHQ for some lunch and a good hang.
Select VG x Pucks For Pups merchandise will be available for sale at the event. Proceeds will be donated to Pucks for Pups partnering shelters and fellow NPOs.
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We've been friends with Branden (owner of Ghost Pickleball) for years from his ripping the drums in Rancid. He's now created the top tier tool for smashing pickleballs and we couldn't be happier to collab with them. We even drove out to the Utah desert to field test them for ya.
Rip through these paddle features and check out photos from Hammers Utah adventures with Braden, Jared Hart and photographer Chris Glass.
Paddle Features:
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Let’s start here… we did a new Canada Day design that was made 100% in the United States. This helps a huge deal with Canadian duties, trust us.
Next up is for the ladies… we are debuting an amazing new tank body. Super sturdy seams, and collar but soft body and even softer print.
Had to drop some men’s gear for you fellas and it’s fantastic. New tee you ask? How about two! One color way each? Nope, TWO! Hat to match!? SURE! BANNER ALSO!? NO WAYYYY. All true.
Last but certainly not least… our debut hot sauce with our friends at Infinity Sauces! When trying to decide what would be a “hockey hot sauce” we thought…hard hitting yet polite. Delicious California grown peppers, but getting mixed up with our tough brothers from up North… the Carricks Bros. Yes indeed, we added their maple syrup directly into this bad boy. For the first time ever we’re proud to introduce to you… Screaming Beaver. This sweet heat is perfect on pizza, tacos, bacon, or even made into a delicious aioli. At least these are the things we’ve actually tried so far... give it a rip and let us know just how you like to enjoy this sweet and spicy topping.
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We applaud CVF for making it to Game 7 of the Calder Cup Finals and all of the hard work they put in during their inaugural season. For the Hershey Bears, they won their first championship back in 1947 and have one at least one Calder Cup per decade since. Currently the Bears hold AHL records for 12 Calder Cups and 24 Finals appearances... insane!
To commemorate the Hershey Bears accomplishment, we have teamed up with the AHL to create official Championship Tees and Hoodies. They're available for pre-order on the AHL website now! Check them out.
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To learn more about his return and his Dream Crushers Tee, you can read about it here or here!
]]>These two new womens bodies have similar lengths and fits but be sure to check out the size charts for each on their respective product pages.
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Over the years we have opened up VG Authorized Dealers throughout the US and Canada in small and large hockey shops. We are happy to welcome Revolt Hockey Company in Vegas as one of our newest accounts! They're located just south of the LAS airport.
Be sure to stop on by if you find yourself in the area, especially those that are in town for hockey tournaments! To get their address or learn more about them, click HERE.
Want to see VG in your local hockey shop? Learn more below.
We don’t think of our Authorized Dealers (wholesale partners) as “just an account,” we think of them as one more member of the VG Hockey Club. Share the link below with your local hockey shop to learn more about the process to start suppling VG gear to your local hockey community! Learn more or contact us by clicking HERE.
]]>This VG Country Club release is our strongest to date. The newest Ron Tee is officially him on the links. Heavyweight Tee and soft print.
We continue this batch of new releases with a golf hat with a chain-stitched VG flagsticks logo. Next, we have a super high end pique polo. It’s a good, heavy polo, with an embroidered logo that’s been with our brand for over a decade.
We also give you three new head covers! Driver as well as both styles of putter. We’re incredibly happy how these turned out and hope you love them.
Last but not least, we thought this tee design was gone forever... Turns out it’s Haydis’ (VG Dad/Head of Operations) favorite so he had us bring it back. Make sure you buy them up so he doesn’t need to have the stock taken out of his paycheck. Take a look below to see what VG Tee Dad had us breakout from the archives.
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We are back for another summer of Free Burger Friday ALL SUMMER LONG! Starting Friday, June 2nd and ending Friday, Sept 1st join us every Friday for free lunch, Jake's Crazy Deals, good times, wild shenanigans, guest grillers, special events, AND MORE!! There might be one week with something golf related... there might be another week with something dog related... honestly we've been tossing out some wild ideas so COME SAY HI!! Get our warehouse/Team Store/VG HQ address HERE.
Text your buds and start planning some trips down to VG HQ! In the meantime, take a look at these snapshots from previous FBFs.
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